Social Commerce Applications, Platforms & Tools
Beyond brand recognition and reputation, consumers often base their buying decision on reviews. And why shouldn’t they? With a slew of user comments and ratings revealing both the positive and the negative, online shoppers can make informed buying decisions. Coined as social commerce, this highly effective ecommerce strategy can make your online shopping cart a preferred destination. By providing online consumers with a platform in which to voice their opinion and a resource in which to turn for frank product evaluations, not only will your audiences benefit, but your business as well with free promotional material provided by the people who know your products best—active users.
With years of experience in custom eCommerce website design and development, DDA Interactive™ is the marketing and advertising agency that can be counted on for solid eCommerce tools and solutions. As our staff covers the spectrum of interactive technologies and services, you’ll never have to look elsewhere for quality results. Not only can we implement social commerce applications and platforms into existing ecommerce websites, but we can build interactive shopping carts from scratch.
Forms of Social Commerce Include:
- User Comments: For every product, DDA Interactive™ can integrate a user commenting system. Here consumers of your product or service can submit their thoughts to be posted for the public’s review. Behind the scenes, we’ll develop an administrative area where site managers can review, edit, and remove inappropriate posts. What’s the benefit? Shoppers will not have to navigate elsewhere when in the quest for product reviews and you’ll gain optimization strength with the addition of relevant copy.
- User Ratings: If you knew a product had an averaged rating of 4 out 5 stars, wouldn’t you be more likely to buy? At a glance, shoppers can discern between a sea of like products by separating the highly rated from ones that fall short.
- User Forums: eCommerce forums set the stage for consumer interactions. With moderator controls, administrators can spark discussions by introducing topics and monitor activity to ensure a safe and appropriate shopping environment.
Partner with DDA Interactive™ and merge ecommerce shopping with social communication for the ultimate online retail experience.