The weatherman did not predict it, but last night’s torrential downpour was truly welcome. Bucks County’s gardens have been parched. I know it is time to bid adieu to hostas and other summer plants, but the see-saw from Fall and back to summer temperatures has the plant world confused.

Kind of what’s happening in the economic world. There was a very big announcement that the recession has ended. However, the jobless claims rose unexpectedly this week, so tell that to families caught in that downward spiral. Companies are still laying off workers and ALL companies (big and small) want more assurance going forward about how health care and taxes are going to impact the bottom line.

At DDA, we have our belts on tight, and we continue to work hard to fill our pipeline with new projects. We are blessed with great work for our video experts who are making progress on a very sophisticated provider portal application. Our animators are working with blood platelets for an interactive website/video project for another important client ( still in the hush-hush phase). And our graphic designers have too much to do. Those of us who support their efforts through production work, business development and administrative details push to keep our well-oiled marketing and advertising machine humming.

Yes, there is hope.

Like American writer Sarah Breathnach wrote, “Expect hope to be rekindled. Expect your prayers to be answered in wondrous ways. The dry seasons in life do not last.”

People love something different, something fun and exciting that they can run back and share with all of their friends and family. Think about the last time you discovered something really cool on the Internet and how awesome it was to be the one to share it with everyone you knew, how they oohed and awed when looking at it; it almost made you that much cooler because you were the one telling everyone, like you were part of the creation.

With DDA you can actually be part of the creation and be the cause of people’s excitement. We’re a custom developer, focused on innovation and are always creating cutting-edge work, so no matter what you need — video production, website development, eLearning platform development — we can come up with the most interactive, fun, and engaging solution that your target audience won’t soon forget.

So be the one to get others oohing and awing with  interactive corporate and medical marketing services like virtual medical simulations and virtual reality, and take it a step further with iPhone and iPad compatible versions through AppleSavvy, which offers new development and Flash conversion services.

Do more than just find new stuff, create innovate with DDA.

One cool thing about DDA is the access I have to experienced professionals in nearly all creative and technical fields — programming, graphic design, copywriting, video production, website design and development, search engine marketing (SEM), animation, and on and on.

Yes I am a writer, yes I’d consider myself very creative, and yes I’ve worked for a full-service interactive and traditional marketing and advertising company for the past three years, but I am not a designer, I am not very good with a camera, and I’m not about to start giving anyone IT support. With DDA, I don’t need to be any of these things. I can happily coordinate projects involving several different departments, conceptualize complex eLearning platforms with virtual medical simulations, and plot out a new website, and know that my fabulous coworkers will back me up each step of the way.

The reason we’re able to dream so big at DDA is because we have the people who can do the work. We never have to stop and say “Wait, how are we going to do this?” Even if it’s something we’ve never done before, we figure it out and do it well. That’s just the way it is at DDA.