Copywriting for Search Engine Optimization

My usual daily task list includes working primarily in Dreamweaver, tweaking meta tags, header tags, text navigation and so on. As part of today’s website optimization, I am working on content development for a window manufacturer’s website that DDA designed and is enrolled in our SureThing Optimization Program.  I conducted a little bit of keyword research,  made sure that all regions were mentioned and typed away about the benefits of their window framing material.

As hard as it is for me to get in the zone of content development, at times it is a nice change of pace working outside of my trusty Dreamweaver program. Knowing the importance of keyword-rich content to achieve high rankings in the search engines, we have decided to add a new tips section to this website.  Search engines just love it when new pages of keyword-rich content are added to a website, and hopefully we will be rewarded with increased rankings.