The Social Media Revolution
There is no holding back the progress that social media sites are achieving with online consumers month after month. Any company that does not genuinely consider integrating a social media approach into their marketing plan really needs to rethink and refocus.
The social media revolution is affecting the way the average Internet consumer uses the medium. Social Media Marketing is merely a way for businesses to get connected with their customers and potential customers, allowing even the little guy to become competitive in an otherwise swamped market.
A Netpop Research study shows that 93% of social media users say companies should have a social media presence, whilst 85% believe companies should not only be present, but should actively interact with consumers via social media sites.
So, take the time to give your business life in the social media realm.