Different Approaches to All Sorts of “Problems”

Monday, Tuesday and Wednesday mornings I drop my boys off with their “adopted” Nanny. My 4-year old immediately runs off with the other kids… sometimes I get a kiss and hug goodbye other times he’s “just too busy”. My 1-year old, on he other hand, clings to me like I’m about to leave him at the most horrific place on earth. I know that I am not as our Nanny loves my kids as much as I do, but trying to explain that to a 16-month old is not easy. So, I’ve tried many different approaches… stay and wait until he gets occupied with something and then leave (didn’t work, screamed his head off), sneak out the door when he doesn’t notice (worked, but was tricky and I felt bad about being so sneaky), and today I tried ripping him from the death-grip he had on me and letting Nanny take him into the kitchen with the other kids (again, more screaming). In about a half hour, I will be going to pick both boys up and I know when I walk in my 16-month old will be running around and having a grand old time totally forgetful of all the screaming.

Trying different approaches to a problem is much like what I do as a graphic designer at DDA. Corporate and medical website designs come across my desk frequently along with medical logo designs, trade show graphics, brochures, etc. Each project can be considered a problem with many solutions and the approach taken needs to be thoughtfully considered. Target audience, optimized content, 2-color or 4-color, photography and user experience are a few pieces of a design puzzle and how they are managed and put together in one cohesive design is my job. Each project is different and when the solution is achieved I’m thrilled. Now, I need to think of some new approaches to my other problem…