Raising the Bar

This morning, my 20-month-old decided that running around the house diaperless singing “Hi, Hi, Hi” over and over, round and round, again and again, was the most fun in the entire world and the only thing I could do was make sure he didn’t wipe out and then simply waited until he exhausted himself, which he did. This event reminded me of a meeting the DDA Copywriters and other key staff members had yesterday to discuss the newest area of focus for DDA. Fortunately no one was running around with drawers dropped singing “Hi, Hi, Hi” but at one point I was given the task of designing “the most high-tech, wow, interactive website on the planet”. Sure, yea, no problem… no pressure! So, just like my little one having the most fun in the entire world, I will begin work on an interactive website design that is the most high-tech site on the planet. The bar has certainly been raised!

DDA’s involvement and development with interactive media and our list of interactive services is nothing new, but rather an area that we have been working in since the ’90s. What we will be doing in the next few months is pulling together our interactive resources into one area that will help our current and potential clients understand our agency and how it can push your company or business into new levels.. levels that are higher than any other level in the entire world… or planet.