TLC For Websites
It happens every year for those of us who live in the Mid-Atlantic states. Whether you are renting a house or own your home, you have to prepare for winter. That includes raking tons of leaves if your yard is wooded, checking caulk around the windows, putting away the garden hoses and deck furniture and so forth. This year it is still pretty mild so if you have been unusually busy there is still time to finish those chores.
Not true, if you have a website and want it to work 24/7. We encourage all DDA clients to do regular maintenance on their websites, not get it built and then expect it to perform against the competition. Unlike winterizing your yard and home, a website needs TLC daily, or at least weekly.
Top priority if you want to get to the first page of Google for your services or products is content. Not sure how much content is too much? Actually there is no such thing. The key is to add relevant content, over time, doing that, and making sure that forms and links and information is current will draw viewers who are looking to buy what you sell.
A robust site is your best salesperson, and the easiest to please. All you have to do is take care of it. If you are still unsure about the value of organic search vs paid search, talk to a DDA optimization specialist. We can prove why clients who trust us to take care of their websites are pleased with the results, Spring and Summer, Fall and Winter.