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Virtual Medical Simulations’s Blog

One More Down

The latest virtual learning environment application that I have been working on in Flash could be done by the end of the week. Hooray! There is just one tiny branding change left, but it is purely superficial so won’t pose any major headaches. Strangely enough, this was the latest project started but will be wrapping up far sooner than a few other projects that were started before it. I guess that’s how the cookie crumbles. All I know is that it’s another load off of my chest and I can breathe a slight sigh of relief. That is until I get a new project on my plate shortly after.

This project was a mix of graphic design, flash programming, flash animation, scriptwriting, and video editing, so it had a good sampling of a lot of the types of work we do. Of course we do handle other things as well like database programming, digital photography, copywriting, SEO, logo design, 3D animation, and more. Basically we will do whatever is digital. So any website, photo, or video needs can all be done by this one company and all in-house. We even have our own in-house video studio to create a little bit of movie magic without the need to bring in another party. So give us a call or visit today and see what we can do for you.

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Entry by: vinnie

DDA in the Driver’s Seat

Many people are visual learners.  If I watch someone do something, I can learn it faster than just by reading or listening about how its done.  Better yet, if I can practice using a hands-on technique I might become a pro in no time!  Who has ever learned to drive a car just by reading about it?  Why not sit in the seat, feel the pedals under your feet, grab on to the steering wheel (at 10 and 2), and start to drive. 

If you want to take it one step further, turn that hands-on technique into a virtual learning environment, and you get all the learning without the worry.  I like to think I learned how to drive from the driving games at the arcade.  The good ones had the one-seater with the screen in front, two pedals, steering wheel and gear shifter.  I always chose to play in automatic, but I still had the push the foot pedal down to accelerate, turn the wheel around the curves, and sometimes the seat would shift and vibrate if I hit anything along the way.  Of course, things are a little different once I get out on the real road, but the virtual experience from the games makes it real enough to learn the basics steer, brake, accelerate. 

DDA understands how important virtual learning environments can be, and so we specialize in creating them for our clients.  Recently, Philips Healthcare came to DDA Medical looking for a way to increase retention, interest and effectiveness of their training session for various medical procedures.  So, DDA Medical designed and developed a virtual medical simulation for physicians to use in the comfort of their own home or office.  This simulation is comprised of a combination of video, animation, audio narration, still photography and 3D models, which leads the user step-by-step through the procedures before they’re given the opportunity to try it themselves. 

With this virtual medical simulation, DDA Medical puts physicians in the driver seat all while decreasing training costs for Philips and raising the level of understanding for the trainees.  The results are positive for all involved, especially the patients who receive the highest in quality of care. 

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Entry by: Andrew

Finding the Right Talent

It can be said that creative people are unconventional and maybe downright strange. Working in an advertising agency like Dynamic Digital Advertising (DDA), one sees a broad spectrum of highly creative individuals from programmers who write complex code that improves online efficiency and usability to copywriters who use words skillfully to improve content clarity and style. Each of us possess an important talent or capability that when combined, create a powerful machine that produces marketing and training materials that embody what was only previously limited to the imagination. (I suppose you could equate the staff at DDA to the Planeteers from the TV show Captain Planet, minus the theme song!)

Yes, our staff is comprised of creative people who think WAY outside the box, but so are the actors, actresses, and voice over artists in our Actors’ Network. Click Gallery One and Gallery Two to view. Overall, the Network is full of professionals who are directors of improvisation groups; acting coaches and teachers; actors on TV shows, in movies and musicals; doctors; business owners, ex-FBI agents, and so on. Acting is, in and of itself, creative and sometimes an actor can be a little quirky. In fact, a few weeks ago, an actor was cast for an important interactive website we are in the process of developing that includes embedded video synchronized with supporting elements. On screen the actor was on mark; off screen the actor adamantly requested nothing but reverse osmosis water with his lunch, which consisted of a delicate balance of iodine rich foods that he claims can cure various diseases. To each their own I say.

Working with these actors on various projects like virtual learning environments and medical simulations, one gets a good handle on the quirks that are associated with each. We help our clients choose the right talent for their projects, factoring everything from age and ethnicity to dialect and wardrobe so that they appeal to the demographic profile of the target audience. We do all of this so you don’t have to, but more importantly so that the spokesperson in your marketing materials represents your company in the best light.

If you’re looking for the right creative talent for your next project, you’ll find it at DDA.

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Entry by: laura

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