Viral marketing refers to marketing techniques that utilize an assortment of social networking devices (website designs, Flash animations, photography, video productions, message boards) to promote a product or service and quickly spread word of this product. The most successful viral marketing campaigns rely heavily on mystery and trying to get people to sign up for your website to learn more. Most notably in the past, extensive viral marketing was done for the movie Cloverfield. Movie previews did not release the name of the film, only a simple blurb of intense video, and numerous websites with mysterious information about the movie were created. The marketing hype behind the movie was the driving factor to get people into the theater, and it worked. These are the great things you can do with Hollywood -funding. Likewise, there is a commercial on television that shows a delivery person carrying boxes with the brand name and website on them while a song plays in the background and no other sound is used. What the product is is a complete mystery and they hope the commercial intrigues you to go to their website. In a way, it works. But if you ask me right now what the brand name and website and website is, I couldn’t tell you. Thus, the campaign is a huge failure.

While viral marketing has shown to work in a few cases and while DDA has the resources to pull off such campaigns, we always find that successful advertising promotes and engages people while teaching them about the product or services you offer. Things like brand name recognition are extremely important. Simple and effective messages will always have mass appeal. That’s why at DDA we strive to achieve effective marketing campaigns that will absolutely draw people to you, whether through animation, video, websites, brochures, or any other advertising techniques.

Advertising and elections go hand-in-hand. Over the weekend, I was trying to figure out who I would vote for in the Presidential election for 2008 and I finally decided I would vote for the only man who has a plan and seeks to bring back the country to its founding origin. The man I am referring to is Congressman Ron Paul from Texas who stands for constitutionalism and for the rights of all people.

Some of you reading my blog might ask yourselves why you have never heard of Ron Paul or if you have and liked his beliefs, are wondering what happened to Ron Paul. Ron Paul had, in my opinion, hired a marketing company which did not do their job as other more competent advertising companies could have done. The media was basically blacking him out because he stood against some of the biggest branches in government, which he perceives as a threat to American citizen sovereignty.

Some of his ideas were to rid the United States of the Federal Reserve System, which most Americans do not understand the way with which it operates, nor do they understand how it influences the market.

Most voters vote on what people say, not on what they find… Just last Wednesday for example, Senator Obama, whom many have recently been swindled into believing he actually stands for change, (but never gives a publicly laid-out plan), had some news come out that he had been accepting donations from Lobbyists and other corporate powers. The irony here is that the very next day, I was eating dinner and an Obama advertisement came on claiming he does not accept money from Lobbyists! I was rolling on the floor laughing because of the prior days’ news about the lobbysists’ donations and the fact that most Americans would still have NO clue that he basically ran a False Advertisement and that he is getting away with it!

Ron Paul has been cheated out of the election for Presidency for 2008, but most people will say that’s a conspiracy; yea well go search it online, the reports are there. Just because you do not hear about it on Fox, CNN, or C-span, doesn’t mean it didn’t happen!

Ron Paul could have won this election had he hired an advertising agency that was more capable of handling such an immense responsibility.

If you want to know more about Ron Paul here is the link: www.RonPaul2008.com

I’m going to vote for Ron Paul as his name is still going to be on the ballot; rather have my vote go to a good man instead of one of the other three stooges.