With the economy tanking, it seems like there’s no good news, or at least no good tech news.  I’m undecided as to whether or not that is a good thing.  For me, it will just mean another evening of sitting on the couch, glossy-eyed, staring at a 24-hour news channel, preferably one where the ‘news’ agents are not screaming at me or at someone they disagree with.  Again, apparently, that sells, but not to me.  I guess I’m a little different.  What I want to do is wade through all the ‘blah blah blah’ and get to the facts.  Once I have those, I can find out how to get from point A to point B on my own.  It may not be the right way, or the best way, but it’s the way that I think is the best.  That’s pretty much how I attack my work. In a programming project, I know what the end outcome needs to be (unlike politically, I don’t suit my tastes for what I want the end outcome to be),  I know where I must begin (with nothing usually), and in the middle there’s a lot of information that needs to be dealt with to get there.  I have to work step-by-step, with each step relying on the foundation that was done previously.  For A.2 to happen, A.1 must occur.

I think of all the jobs within DDA, programming is certainly the one that has the least amount of fanfare.  The problem with us is that there are logic plans, lines of code and progression that must be completed even before there’s anything to actually SEE.  When a writer writes, they have some text which will be a part of the finished product.  We have lots of text (code) too, but it’s not what people SEE.  When our designers design, there’s pretty colors and objects to look at.  When us programmers do our design, there’s a database, or a data path, but there’s a “whole lot of nothing” to see.  When the video people work on a video, there’s a portion of a video to see.  We could program for hours and have one little function working, “Hooray, I can log in.”  “That’s it?”

When asked, I always talk about my job here as a programmer as the person who makes things work.  We are the bones of custom programming.  Designers make the fleshy bits and the menu structure is like the muscle, but without the bones, it’d just be a big pile of mass on the floor.

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Language Interoperability,  the ability to adapt diverse systems and organizational patterns, is one of the important properties of high-level computer languages. The question that is often asked in the computer world is why are there so many different languages? And the answer is because each language is specifically designed to compute a specific task. For example, there are so many computer languages out there that focus on computing tasks for businesses, while others focus on scientific computations so some of the overall set of attributes or properties are expressed or maintained in the language architecture. Depending on how in depth such properties are implemented or maintained in the computer language architecture, the more expressive it is to maintain the powerful and efficient  language  in terms of its ability to interact with other systems in optimization processing speed or to perform some complex task.

One way you can see the need for computer language interoperability is on some embedded system applications where the need to access and understand different system instruction sets are necessary; meaning that the programmer does not need to learn a completely different language in order to write an application in java that can interact with the cellular phone system. ColdFusion’s ability to communicate with Java classes and utility has made it a powerful way to process complex tasks or tasks that require optimization. For example the need to apply Java library classes that can build large string using append, or reading large files, or writing out large files, or saving large query functions to increase server performance are useful methodologies.  ColdFusion does not only communicate and interact through data transfer, but also can use different software component drivers to retrieve information.

We have some really talented programmers here at Dynamic Digital Advertising (DDA). They have a culmination of skills that cover all ranges of website programming. For database programming, they usually use Adobe’s Coldfusion, but they can also use PHP if they need to. They also are experts in languages like Javascript and AJAX that allow them to make all the coolest features that you may see on the websites of today. Rollover pop-ups, dynamic forms, drag and drop builders, and many other features are what this team is capable of.

Take a look at www.chainsandcharms.com for instance. On that site, you will see the most advanced programming features all packed into a nice look shell made by our graphic designers. That’s just one example that you can look at, but don’t forget that we also offer admin programming services that are more for just function over flash and fanciness. These let you keep control of your site and easily update and maintain the content from your own section of the site. So don’t wait any longer if you need programming. Call on DDA to put our programming services to use for your company.