My Mental Quandary
Lord knows a love a good massage and a pamper me day every once in a long while. That said, I’ve been to a number of local Spas, ranging from the four star- and four diamond-rated Hotel Hershey Chocolate Spa some miles away to the Massage Envy around the corner. What I find interesting is the sudden onset of Medical Spas opening their doors in high property value areas close by. To be honest, I’m not a fan of the idea of listing lunch-time lipo next to a facial on a list of services. In my personal opinion, they fall under very different categories of “self improvement.” However, I find myself in a bit of a mental predicament as I’m intrigued by the concept of a Medical Spa. The love-yourself-for-who-you-are side of my brain says that a medical spa goes against every part of my being, while the marketing and advertising side of my brain says what a great way to promote clinical cosmetic procedures.
Regardless of how I feel, they exist and new locations are popping up everywhere you look. With years of experience in medical advertising for medical device, pharmaceutical, and biotech companies, as well as clinicians in a variety of therapeutic areas, DDA Medical extends a long list of interactive services to those in pursuit of effective medical spa marketing. We can design and develop an interactive website that allows patients to request an appointment at any time and from anywhere with an Internet connection just as we can produce an interactive video that features a clinical procedure simulation so patients know what to expect.
So, although I may not be in favor of a medical spa, others are and I have to admit the concept is appealing to those interested.
Entry by: laura











