Cost-Per-Thousand
The cost-per-thousand or CPM (M is for mille, the Latin for thousand) is a variation on Pay Per Click advertising that sells ads in blocks of 1000 instead of paying for each individual click. Advertisers agree to pay a set amount for ever block of 1000 clicks on the ad. Most commonly this payment method is used with banner ads and pop-up ads.
At DDA we prefer to offer our clients alternatives to Cost-per-thousand advertising because search patterns reveal that they trust organic search engine marketing much more than paid marketing. Search engine users realize that top search results listings have content optimized for maximum relevancy and paid listings have achieved their position by paying for it. Dynamic Digital Advertising is a professional custom website design company that can realize a higher profit for an advertiser by optimizing the website to appear in the top search results of the organic listings.
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