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DDA Glossary
Search TermsA search term or search terms is the word or words a search engine user enters into a search engine’s search box. Search term can also be used to describe the term that website owners hope their website appears for when entered into the search engine. Also known as keyword or query. When working on an organic search engine optimization program, an advertiser with a professional website design and development company like Dynamic Digital Advertising (DDA), finds the right search terms that will generate targeted traffic to their website. |
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