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DDA Glossary
Website NavigationWebsite navigation is a term that refers to the way a search engine user can move from page to page within a website. If a company’s website is too difficult to navigate a search engine user will leave this site and find another more user-friendly site. Website navigation is an extremely important part of organic search engine optimization. As part of the optimization process, a custom website design and development company like Dynamic Digital Advertising performs tests to evaluate the usability of a website. From the results of these tests, DDA can tailor-make a company’s website to suit its targeted traffic. |
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