DDA Medical Healthcare Professionals Video

DDA Medical developed this video presentation in 2005 to showcase the latest in Interactive Integration™, a proprietary technique allowing information to be presented not as video, animation, text content, or audio – but as a combination of multiple DDA Medical capabilities. This particular combination – known as Onlivemation™ – opens new opportunities in marketing, branding, and advertising by allowing DDA Medical to integrate multiple technologies into one cohesive presentation.

In this introductory video for the Healthcare Professionals section of the DDA Medical site, the spokesperson was filmed in front of a blue screen inside DDA Medical’s on-site video production studio. Thanks to the technology of Interactive Integration™, and the work of DDA Medical’s video specialists, animators, and graphic designers, her actions are not limited simply to a typical video screen. She is able to interact with the virtual background, and her verbal message is accompanied by text and menu options for the visitor, which appear on cue. Her real-life image pulls menu items from off screen, while the activity of the virtual operating room continues in the background. This not only draws visitors to the services available for Healthcare Professionals, but also showcases how the many capabilities of DDA Medical can be combined to create a unique interactive website experience.

In this example of Onlivemation™, DDA Medical’s experienced graphic designers, illustrators, and animators worked to create the operating room setting, while the DDA Medical team of copywriters drafted and honed the perfect script to showcase the many capabilities of DDA Medical – including medical writing, continuing medical education tools, and medical website design and development. Finally, the same videographers and specialists who recorded the initial video message worked with in-house programmers to integrate everything into one cohesive user experience. It is just one example of how DDA Medical Onlivemation™ and Interactive Integration™ can create a user experience never before seen.

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