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DDA Medical developed this integrated video in 2005 to serve as an informative and eye-catching introduction to the DDA Medical website. It was created using DDA Medical's Interactive Integration™ technique, which presents information as a seamless combination of video, text, animation, audio, and other DDA Medical capabilities. In this case, live video footage was combined with text, menu choices, and an animated environment that functions as part of the video footage. This combination – known as Onlivemation™ – allows DDA Medical to create a unique and memorable Internet presentation, thus opening new marketing opportunities for all types of medical-related businesses and organizations.
In this introduction video, the spokesperson discusses the features of the site and delivers a general overview of the capabilities of DDA Medical. The video was filmed in our on-site video studio, using state-of-the-art blue screen technology, and all production and post-production work was handled in-house by our team of experienced video specialists and Flash programmers. By working closely with DDA Medical animators, an interactive environment was created, which allows the spokesperson to become part of the virtual setting, and not be confined within a typical video screen. As silhouetted figures move about in the background, the spokesperson introduces visitors to the site and presents a roadmap to the rest of the site. Her words are coordinated with menu items and supporting information, which appears on-screen. The video script was developed by DDA Medical copywriters, and includes a general overview of DDA Medical’s services for all types of medical professionals.
With Interactive Integration™ and Onlivemantion™, DDA Medical can create a new kind of website experience that is not easily classified, and even harder to ignore.
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