Kidney Cancer Institute Testimonial Video

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Dr. Landman, a surgeon at Columbia Presbyterian Medical Center and founder of the Kidney Cancer Institute, wanted to enhance the user experience of his DDA Medical designed website with a patient testimonial video. The goal of this video was to supplement the current text-based testimonials with an engaging video testimonial that would add a dynamic element to the page. A DDA Medical video production crew went on-location to Maine to meet Dr. Landman and his patient. The patient provided an unscripted testimonial about his experience with Dr. Landman and the outcome of his kidney cancer treatment. Multiple takes were filmed and Dr. Landman chose a complete, uncut testimonial for his website. DDA Medical edited and formatted the testimonial for the Web and hosts it on DDA Medical servers.

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