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Making a sale or turning a prospect into a
customer is all about timing. Prospects as well as current customers
who are contacted at the wrong times either do not need your company’s
products and services or, even worse, are annoyed at needlessly
persistent sales people. Contact history databases for customer
relationship management (CRM) software by Dynamic Digital Advertising
(DDA) increase the effectiveness of sales teams by allowing for
the recording, managing, and reviewing of contact histories. This
customer relationship management application allows sales representatives
to plan the best time and method for contacting the person in
the future. The result is a customer who feels his or her needs
are being predetermined and met with care and consideration by
your company.
Call Dynamic Digital Advertising for
the CRM solutions that help your sales team meet the needs of
customers at the right times. The result will be higher levels
of productivity and customer satisfaction.
Customer Relationship Management software
by Dynamic Digital Advertising is custom programmed to answer
questions posed by sales representatives, their colleagues, new
employees, and sales managers. If you’ve ever asked any
of the following questions, DDA has a solution for you:
When was the last
contact made?
Sales representatives can double-check the date and time of the
last contacts made with a lead or a current customer as well as
what became of that lead. Dynamic Digital Advertising custom programs
this feature to best fit the needs of sales representatives and
additionally programs administrative logins. These administrative
logins allow managers to monitor the productivity of each sales
representative and improve any weaknesses in the contact cycle.
What method was
used?
Some contacts have emails that they never check; others prefer
to be called on their work or cell phones as opposed to their
home phones. Maintaining healthy and productive customer relationships
requires that you use the preferred contact method. DDA programs
contact history as a comprehensive database that states what method
was used to contact a lead or a current customer as well as how
the person responded to being contacted by that method. Additionally,
a running database of the when the person prefers to be contacted
can be included.
How did the person
respond?
Was the person annoyed? Or was he or she delighted with the chance
to respond? Maintaining a record of the reaction of the contact
either confirms that a person wants to be contacted by your sales
team or provides valuable feedback. Documenting the reactions
of people who are annoyed, angry, upset, and more allows your
company to find ways to improve products, services, and customer
interaction. Dynamic Digital Advertising’s CRM technology
allows sales reps and administrators to see what improvements
have been made.
When should the
person be contacted next?
Sales people may talk to hundreds of contacts everyday. This DDA-programmed
CRM database allows a sales rep to record the date and time when
they should contact a person again. As an added bonus, reminder
emails or highlighted icons on a calendar are generated to make
sure that communication occurs at the best possible times for
each prospect or customer.
Whether you need to provide a new
employee with comprehensive contact information or enhance the
effectiveness of a current rep, Dynamic Digital Advertising has
a CRM software solution for you. Call now to learn DDA’s
CRM development capabilities and more.
Since 1994, Dynamic Digital Advertising has
provided clients with comprehensive business solutions for marketing
to customers and potential customers. Customer Relationship Management
software is only a small component of what DDA does for businesses
today: DDA offers everything from custom
website design and development for Intranet,
Extranet, and Internet to graphic
design. Based outside of Philadelphia, Pennsylvania, DDA serves
an extensive client base from New York (NY), New Jersey (NJ),
Pennsylvania (PA), Delaware (DE), Maryland (MD), and Washington
D.C. to the whole of the United States.

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