Also known as “the clapper,” film equipment slate is most often described as a blackboard with chalk writing and is clapped at the beginning of filming a particular video scene to aid in the editing process. Each clap represents a new take and, to the videographer, signifies the moment in which picture and sound are to be synchronized. Contemporary scene clapper boards are made of acrylic and water-based dry erase markers are used in replace of chalk. Regardless of how the materials change over time, the film slate clapper board will always be a part of the arsenal of videography equipment used by professionals.
Dynamic Digital Advertising (DDA) is a full-service video production company and advertising agency that makes use of slate clapper boards during the filming of a Medical, Corporate, or Industrial Video. Filming is just one of a complete range of video production services offered by DDA to create interactive tools that engage and audience and effectively promote a business’ products or services. Other services include video editing, scriptwriting, and casting, as well as general advertising services for both print and web media. There isn’t a service that DDA provides that your company can’t use to improve operations and increase sales.