1 Nexus Parking Systems Website – 2009 | DDA Case Studies
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Case Study: Nexus Parking Systems Website – 2009

Flash® programming offers unique touches to a custom informative website.


OVERVIEW RESULTS


 

Challenge

Whether for business or pleasure, commuting by train is the mode of transportation many choose when having to travel far distances. For those who drive to these train stations, parking options are always a factor in choosing which train station to commute from. Is the parking safe, convenient, clean? These are some of the questions commuters ask themselves when deciding where to start their journey.

Nexus Parking Systems provides multiple parking locations for commuters looking for the most convenient option in keeping their vehicle safe while traveling via Amtrak, NJ Transit, and Septa. With new improvements to some of their parking facilities, such as more environmentally friendly features like solar energy docking stations for electric vehicles, Nexus was looking for a fresh and more user-friendly website to showcase these improvements and promote the capabilities of their facilities.

Objectives

Dynamic Digital Advertising would provide Nexus Parking Systems with custom website design and development services for an advanced web design that deserves attention. Utilizing the latest Flash programming, DDA would add unique touches to the website that allow users to interact with the site and motivate them to learn more about the services Nexus provides. Professional custom graphic design comes standard with all DDA developed websites, and so this project was no exception.

Solution

The custom website designed for Nexus Parking Systems clearly outlines the various parking facility locations and details what commuters can find at each. Flash was used to animate a vehicle graphic “driving” to each location button once it’s scrolled over. Once a user clicks on the location, they can learn about the facility, parking rates and payment instructions, print a parking application form, as well as download other important information. Icons illustrate which locations offer electrical charging stations for battery powered cars and where portable battery jumper kits are available. Important notices scroll at the top of the website over a Flash presentation of Nexus facility images. The layout of the site is easy to navigate and find the information commuters need to make the right decision about where to begin to ride the rails.

 

Results

Custom design plus unique Flash programming makes for a one-of-a-kind informative website that makes it easy for rail commuters to choose the right parking facility.