1 Firstline Manufacturing Trade Show – 2008 | DDA Case Studies
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Case Study: Firstline Manufacturing Trade Show – 2008

Vibrant trade show graphics help to set this trend-setting company apart.


OVERVIEW RESULTS


 

Challenge

Since 1986, Firstline Manufacturing has been providing authentic ethnic hair care products geared towards the African American community. Firstline focuses on setting trends while keeping their products high quality and affordable, and with an upcoming trade show, they wanted display graphics that shared this message.

Objectives

Firstline Manufacturing requested a lively and modern design that clearly states their philosophy and mission. DDA would provide graphic design services to achieve this energetic tone through imagery, color and font styles that attracts trade show attendees and speaks to the trend setters that Firstline targets.

Solution

DDA delivered a pop-up trade show display designed with vibrant blues, greens, and a pop of orange illustrating some of the products that Firstline offers. Marketing messages important to Firstline are prominent throughout the graphic, and are complemented by both the background and two main images.

 

Results

This lively and modern design was exactly what the client was after, and it communicated their organization's distinguishing qualities with clear imagery and wording.