‘If you build it, they will come’ or will they?
Over the past decade, businesses have witnessed a shift in advertising dollars from traditional media (print, radio, and broadcast TV) to online outlets. From 2008 to 2009, there was a 27.2% decrease in advertising according…
Your Company’s Image May Make or Break You
I’m sure you have heard the saying “Behind every great man there is a great woman.” Well, how about behind every great website there is a great mascot. Some of the most well known internet…
Smartphones are the Future
As Smartphones are becoming more widely used by the public, mobile advertising is becoming the wave of the future. Numbers vary depending where you get your information but roughly 52% of Smartphones users have acted…