25 Years of Digital

2019 is a big year for DDA, as it marks 25 years of continual industry-leading innovation in the digital world. Established in 1994, DDA was entering a new-born market at a time when digital media was still not widely adopted in the business world. DDA positioned itself as pivotal player powering the digital revolution, becoming one of the very first marketing and advertising companies that was firmly rooted in the digital realm. DDA announced its own arrival and the coming tidal wave of digital technology early on with custom oversized postcards reading “Digital Is Cool” and “Catch the Digital Wave.” From the beginning, DDA effectively demonstrated the superiority of working in an all-digital environment, where image manipulation, color correction, and other customizations are handled more efficiently and to greater effect, by establishing itself as the very first digital photography studio in Pennsylvania. And that was just the beginning…

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