Your Doctor and Her iPad Can See You Now

The next time you go in for an office visit, don’t be surprised if your doctor brings in an iPad, Android tablet, or smartphone as she greets you. Indeed, tablet use alone doubled between 2011 and 2012, rising from 35% to 62%.[i] Part of this is fueled by the practices where doctors work, with a full 75% of small and medium-sized medical practices telling pollsters that they were planning to purchase tablets going into 2012.[ii] Indeed, even a year ago a full 80% of physicians were already using some form of mobile computing to assist in their daily work.[iii] This is the future of medicine, which increasingly looks like the future of all work, where the app is king.

The Growth in Digital eHealth Technologies

A lot has changed since the first personal digital assistants (PDAs) began to be deployed in healthcare over two decades ago. First, more medical practices have adopted a broad variety of eHealth technologies, most important of which are electronic health records (EHRs), which made the use of those early PDAs possible in the first place. Recent congressional changes in health care laws will only increase pressure on medical organizations to convert their medical records into EHRs. As more and more physicians become a part of the bring your own device (BYOD) movement, more are becoming adept at utilizing the advantages of working with EHRs in their practices.

I can recall a recent visit to the doctor’s office in which I was prescribed a pharmaceutical treatment for my allergies. The doctor wrote down my symptoms on his iPad, looked at the most relevant treatment options, compared the relative cost vs. benefit ratios of each, made a recommendation, and sent the order for the prescription electronically to my local pharmacy in a matter of minutes. By the time I got home from the office visit, my prescription was ready to be picked up. Increasingly, the incredible gains in productivity afforded by digital eHealth technologies will become the new standard of medical care.

DDA has been at the forefront of establishing this new standard of care in medicine. Whether it’s developing a tablet app to train physicians on new surgical procedures and new equipment; an online eLearning platform to train clinicians to recognize the physiological symptoms of a disorder via radioscopy and detailed medical animations; or a Personal Health Record (PHR) online and mobile application to help patients track their symptoms, treatments, and overall progress in the management of a health condition; DDA has found innovative solutions to help increase standards of care in medicine in a myriad of ways. The secret to DDA’s success is its diverse and capable staff.  With writers, programmers, illustrators, animators, videographers, graphic designers, IT specialists, and more, DDA has the ability to create new digital and interactive media platforms that depend upon the wide spectrum of skill sets that few other vendors can boast of. When you’re ready to learn more about how to take your medical organization to the next step, contact DDA.

photo credit: Walt Stoneburner via Creative Commons info:

[i] Horowitz, Brian T. “Tablet Use Nearly Doubles Among Doctors Since 2011: Report.” eWeek. May 11, 2012. Quinstreet Enterprise:

[ii] Ibid.

[iii] Lewis, Nicole. “80% of Doctors Use Mobile Devices at Work.” InformationWeek. October 21, 2011. UBM Tech: