DDA Interactive

Yesterday, I wrote a post about how a large majority of Americans are now using broadband at home.  What I didn’t really cover is what we can do with that information.  Websites in earlier times were about information dissemination.  I would put up a website about a topic and you could read about it.  Sometimes there were pictures and illustrations.  Most companies had a website about what their company did, from mission statements to high visibility employees.  Today, through the use of programming languages, visual elements and multimedia elements, we are able to create interactive websites.  At the very basic level that just means that you can do something on that website.  Perhaps there is a form that you can fill out for further information, or samples.  We would use some sort of programming on the other side to gather that information and send it on to the appropriate persons.

That was easy stuff.

Now interactive websites are everything from games to quizzes, postings and comments.  At this point there’s limited things that we can’t do on websites.  With javascript and actionscript we can let the user move things around on the screen.  With Flash and air we can interact with the interface with even more fluidity, we can even send streams of audio and video to the screen.  With coldfusion and html, we can pull information from databases or add it in as the case may be.  These are all great elements of interactivity that are now requirements on some level for every website that we do.

Of course whether anyone likes to admit it or not, this all falls down on the shoulders of programming.  The languages we use may be different (javascript, html, coldfusion, actionscript) but every time data needs to be pushed around, the programmers (even designers with Dreamweaver) make it happen.  That’s probably why I enjoy my job, I get to work on a little bit of almost every website that we do here at DDA.  Granted, I’d love to work on some of the fancier stuff full time, but my training is in ‘old school’ programming, so it’s probably best that I stick to the more ‘boring’ things like database interactivity because I’m good at what I do.