A Keyword Here, a Header Tag There
Search engine optimization is an ongoing process. Just throwing keywords into the meta tags of a website is simply not enough. Keywords need to be established in the beginning of website optimization to implement into keyword-rich content, alternate text and header tags as well.
There are several steps to our website optimization program, which over time helps increase the rankings of websites in the search engines. In our SureThing Optimization Program, each month optimization techniques are implemented and directory/search engine submissions are completed as well.
Each of these tasks would not do much on their own, but when it all comes together the rankings and traffic will be improving.
We have a status report that keeps track of all optimization efforts, as well as detailed traffic reports that provide statistics about keywords, referring sites, etc. Our optimization program has created thousands of first page ranking terms on Google for our own website as well. Check out our search position returns on Google.