All Geared Up

Tomorrow we have a fairly involved video shoot which I talked about in a previous blog. We have an interesting shoot setup which should help in making the video flow smoothly when a user interacts with the website in which it is incorporated. Using Adobe Ultra keying software, we will be able to display a composite video of the live actress with a still shot of that same actress in a specific pose that will remain a consistent starting position for all the video clips. We are able to use the teleprompter screen to display this composite video which prevents clutter in the video studio. Directing and shooting a spokesperson video that relies heavily on website interaction is no easy task and the saying “you’re only as good as your talent” definitely comes to mind. Luckily, our network of actors are all professionals with extensive experience, so we know that performance is not an issue.