Vote for Your Favorite Widget

Come 5:59 today, I’ll be shedding my work clothes and donning a Chase Utley jersey so I can head directly to the Phillies game (let’s hope I-95 isn’t a parking lot). It’s fireworks night at the ballpark, and the game has been sold out for months. If you’re a fireworks fan, be sure to get tickets next summer, it’s the best show you’ll ever see.

Anyway, along those same lines, I’ve been following an interesting story over the last week. The Major League Baseball All-Star game is next week, and the announcement was made last weekend about which players made the teams. For many years, fans have been able to vote for the starters for both teams — either with paper ballots at the park, or online. Players and coaches help pick the rest of the 32-man rosters.

For years, the biggest debate isn’t really about who made the team, it’s centered around who DIDN’T make the team. So three or four years ago, the league picked five players who were right on the borderline, and asked fans to vote again for the last player on each team. This year, Phillies outfielder Shane Victorino is one of those players, and he hasn’t been shy about campaigning. He went door-to-door with the mayor in South Philadelphia and begged his home state of Hawaii to get in on the act. The team created “Vote Shane” shirts for fans, and a local radio station pit three fans against each other to see who could submit the most votes between Tuesday afternoon and 4 p.m. today, when the voting ends.

Anyway, this does have a point. The league has made it easy to vote for your favorite player, and set no limits on the number of votes. They use a basic Captcha tool (the programmers downstairs taught me that word) to prevent bulk voting, and also allow voting via cell phone text message. They’ve also created a very cool “Final Vote Widget“, which allows users to customize it and place it on their website, Facebook page, MySpace page, or other online destination. Needless to say, this idea has been a huge hit for the league, with tens of millions of votes being cast in the relatively short four-day window.

Here at DDA, our custom programmers love their widgets, and would love to put widgets to work for you! Whether you’re looking for a light-hearted marketing campaign geared toward social network sites like Facebook, MySpace, and Twitter, or something a little more serious that still holds onto the modular properties of an online widget, DDA is the place to turn. Since everything we do is customized for every client, we are not constrained by the limits of a template, or forced to shoehorn your idea into a pre-made widget. Our custom programmers will dazzle you with their skill, while our graphic designers, animators, and copywriters can get in on the act to create a truly interactive Internet experience that pinpoints your target audience.

So vote for DDA today and see why widgets can work for you!