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Case Study: Academic Urology & Urogynecology of Arizona – Responsive Satellite Websites – 2014

DDA designed these customized, responsive, search engine optimized satellite websites for AUUA in 2014.


OVERVIEW RESULTS


 

Challenge

DDA had designed a previous website for AUUA, and the company wanted to further extend the search engine optimization impact of their main site by creating to satellite sites that were more specifically devoted to male and female audiences and their unique issues.

Objectives

SEO content would be based upon the unique urological and urogynecological needs of men and women, while a responsive and secure website design would ensure good rankings in the major search engines as well as full compatibility with all devices and screen sizes.

Solution

DDA wrote extensive search engine optimized content on a wide variety of complex medical conditions which AUUA treats.  The new website design is unique, yet complimentary to the branding established on the main website to which these sites link.

 

Results

The final websites present a fresh new face on a successful medical organization that continues to rely upon DDA's industry-leading search engine marketing platforms to drive continued patient acquisition.