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Archive for June, 2009

We Can do That?

DDA lives by a simple rule: whatever your marketing or advertising needs, we can do it. Seriously. If I were to list our services from A to Z I would be writing this blog all day long. Here are just a few examples of extremely diverse things we’ve done here at DDA, and why our list of services is always growing:

Virtual Tradeshow: Instead of going to a tradeshow, we bring it to you. Users can travel through a complete tradeshow event in a virtual environment, download materials, see larger images, watch videos, and more. And you can track what those users click on, how they get there, what they visit the most, and all sorts of things that a live tradeshow makes impossible.

Medical Training Videos: Training in the medical world is a necessity to ensure physicians are up-to-date with the latest procedures and technologies to deliver better care. Our training videos provide engaging visuals for trainees to learn materials and then receive accreditation by completing a test or quiz.

3D Animation: Showing products and explaining how they work is easy with life-like 3D animation. What video is difficult to capture, 3D animation makes possible.

Search Engine Optimized Website Development with Integrated Video, eCommerce, and Custom Programming: What? I know. It sounds ridiculous, but it’s happened and was hugely successful for the client. We custom designed a site, integrated a video spokesperson, wrote optimized content, continue search engine marketing daily, programmed a custom eCommerce shopping cart and advanced search platform, and it’s all in one site. It’s quite the powerful site and offers the user with extensive product information, user-friendly navigation, and a positive experience to successfully promote the client.

I haven’t even begun to breach the complex levels of marketing and advertising services we offer, or the complete integration of multiple services, such as the previously mentioned super website with SEO, custom programming, and video. But one thing is certain, if you need it, DDA can do it.

Entry by: Andrew

C’mon Get Happy

Many of us worry or fret daily about the economy. When are things going to turn around? When will the news be more about  companies hiring than laying off? And now that a summer of sorts has arrived, the traditional slowdown for most businesses can definitely make us worry even more.

I find that what really helps is to take care of yourself. Being healthy gives you energy and stamina.  Begin by accenting the positive.  Every morning count your blessings, actually list them each day. It will surprise you how much you have to be thankful for.  Researchers have found that people who look for positive things to say and do have a greater sense of well being and are therefore better to be around. This helps greatly at work where there can be problems or difficult clients. Everyone is sensitive to vibes. When you react gracefully and positively to an irritated client, you actually get then to relax, maybe even apologize. It has happened at DDA often.

And there is no better harbinger of better times than a work culture that fosters the CAN DO spirit day in and day out. Find things to laugh about, certainly smile a lot throughout the work day, it will help creativity, be proud of your work. Clients sense that even if they can’t quite articulate it. Clients who visit our offices always comment about how nice our crew is. Not an accident. Staying positive boosts morale in and out of the office, so c’mon get happy.

I’ve used this quote from William A. Ward in an earlier post but it bears repeating, ” God gave you a gift of 86,400 seconds today. Have you used one to say thank you?”  

Entry by: elizabeth

The Groundbreaking and Super-Interactive DDA Medical Smartsite

Well, I am a little late on this one but the new DDA Medical site has finally gone live! In fact, it went live several weeks ago, it just kind of slipped my mind. In case you didn’t know, I have been writing blogs over the past few months updating viewers on our progress in the creation of the interactive DDA Medical Smartsite.

It began with several video shoots with Jess starring in over 40 different videos for the site. These videos play for nearly every section of the site and help guide and inform the viewer about various topics. Jess has been a pleasure to work with and has really kept her cool throughout all these video shoots.

Next, came the task of compiling and coding all the different samples of work for the site. Everything we have done that is medical related was included. This includes videos, websites, trade show graphics, illustrations, CMEs, digital photography and more! Each sample has an image, description and a link to view the actual piece. The grand total came to 279 samples. Of course that number will constantly be growing.

The DDA Medical SmartSite is a marvel of modern website programming. It is extremely interactive and the only one of its kind. I cordially invite you to take a look around. I am sure you will find something you like. DDAMedical.com.

Entry by: jake


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