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Archive for June, 2010

non-stop whirlwind

What a busy time here at DDA. It started months ago setting up a project that would require several dozen models, a team of photographers, animators and coordinators all working together with a client whose base of operation is located in Germany, in another time zone. Questions, answers and revisions would take 24-hours to be reviewed. This is an immense effort, and I give the Project Coordinator full props for pulling it all together, handling every detail and overcoming every obstacle as this was no easy task. This 4-day marathon photoshoot started off with a full day of on-location photography in a medical office, followed by 3 full days of green screen photography in DDA’s video studio. Each day included a continual stream of models, make-up, hair, wardrobe, repeat….. it’s a whirlwind of constant movement. And this is only one of many projects that are currently being created here at DDA.

We have programmers busily working on our new division AppleSavvy, where we are building new applications in html5 for viewing on the iPad, and we are also here for all those in need of conversion and or redesign. Our video production team is processing footage of a Q&A, staged and filmed here in DDA’s video studio between practitioners and mothers that will become an informational and instructional CD. Our animators are busy integrating live-action into custom animation backgrounds and breaking new ground creating instructional medical animation. Our graphic artists are nonstop creating new packaging designs, brochures and medical websites, complete with search engine optimized content custom written by our staff of degreed copywriters. It’s a non-stop whirlwind of projects here at the ever-industrious DDA.

Entry by: debbie

Take a Bite

One of my latest little project ventures is done and posted on DDA’s new AppleSavvy website. I worked on the area with the 6 boxes and a picture of an apple. This was the second of my latest ventures into new territory with jQuery and some more involved javascript and CSS. Now try it out for yourself by clicking on the buttons. An information box will roll out underneath and can be clicked on to take you to another section. Also, you will notice that the apple gets a bite taken out of it. Keep clicking and you’ll see the entire apple get eaten to the core and the tabs open and close as you click. You can even browse the whole website and the apple will remain as eaten as you left it the entire time, thanks to a javascript cookie implementation. Go ahead and try it out for yourself and take a few bites. It’s strangely entertaining.

This just in. I have to make one more change, so I guess it isn’t final. It still currently works perfectly fine, but we are adding an additional graphic element to increase ease of use for visitors. As usual, we are always on the lookout to perfect the things we make and get them to be the best that they can be. What’s the point if it’s not your best?

This little advanced programming project is just a taste of what DDA can do for you. We offer more than just programming and custom web design services. We also do 3D animation, digital photography, videography, apple iPhone/iPad website conversion, copywriting, print design, video editing, flash animation, streaming video, and more. So bring any media related project that you have to DDA and I’m sure that we’ll be able to tackle it and bring the same creativity and skill to it that we did for the AppleSavvy website. We’ll also of course make sure that the final product will be the best that we can make.

Entry by: vinnie

Advertising Without the Annoying Glitches

Last week or so I wrote about my new air conditioning and how it was great to have and much needed. Well, I would like to rescind my statement. Actually, more like revise. I still enjoy the cool air, especially with the recent weather. However, our air conditioner has one extremely annoying feature that I didn’t read about in any of the reviews — the timer beeps incessantly when it’s shutting down or turning on. The biggest problem with this is, we seem to be unable to control the timer. I’m thinking it must be busted. If not, then this was one of the dumbest development ideas I’ve encountered.

I can understand it wanting to shut down and turn on to coincide with the room temperature or to keep the system from overheating/over-cooling. What I don’t understand is constant beeping at midnight with no way to turn it off. There I was on the floor near 1 a.m. last night with the instruction book in front of me and my cat thinking it was playtime. After several minutes of fiddling with buttons, still unable to get the beeping to stop, I turned it off and returned to our old standby — the box fan in the window. Luckily, the temperature already took a dip by that point.

The biggest problem I have with all of this is the idea that this may actually have been designed to function like this. I’m hoping it’s just busted so we can take it back get another one and move on. If this was the manufacturer’s intention, then we have a problem. At DDA, everything we do, from video production, animations, and virtual medical simulations to website design and development, search engine marketing, and graphic design, is well planned and well executed.

Each of the technical and creative departments involved in an individual project work closely with the client throughout planning and development to create an end product that is exactly what the client wants and that makes DDA proud. Whether it’s interactive or traditional advertising, corporate or medical marketing, or if Flash conversion or iPad or iPhone friendly development is needed, we would never turn over anything without first ensuring that it meets our high standards of excellence and quality.

So if you’re looking for innovative marketing and advertising, for a company that delivers high-quality work, without any annoying glitches, turn to DDA. We will never start beeping for no apparent reason. I promise.

Entry by: toni


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