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Sunny with a chance of fog

Over this last weekend, not only did we get the house decorated for Christmas, we took in a heartwarming movie about family.  Well, we thought it was going to be heartwarming. It turned out that we should have brought a box of tissues, or even better, just not gone at all.  Don’t get me wrong, the acting was fantastic, the story on the other hand I feel like I’ve seen a hundred times.  Most of it seemed contrived and banked mostly on “here’s a dad who really messed up his kids by being too hard on them” as if we hadn’t heard that story before.  It was more like real life than I expected and when I go to the theater, the last thing I want to spend the outrageous amount of money on is a movie that makes me feel as bad as this one did, I’m looking for action, adventure, romance or a heartwarming tale.  It was none of the above.  As sobs and sniffles rang out through the theater, I was just angry.

So while I sit in my office, still recovering from the blinding morning fireball we call a sun and still a little foggy from my cold, I sit and wonder what life would be like if DDA was like the advertising for the movie.  Most of the clips I’d seen seemed to show a happy family where dad goes to visit all his kids, they have a snowball fight and it looks like everyone is fine.  This would be like a client coming in to DDA for a complex interactive website and us telling them they’d have a great custom application by the end of the day and only cost them $1.50.  That would insure that everyone would be fine, except DDA.  Instead, we go through a lengthy process of discovery in order to present our solution to whatever programming problem comes up and quote it accordingly.  We don’t sugar coat it and mask it as a fine family holiday movie; we give you the actual numbers and a breakdown of what it will take to make it fit your needs completely.  If you’re coming in for a website, you’re going to know what you’re getting.

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Entry by: amy


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