www.zeroonezero.com DDA CMT DDA Medical Dynamic Digital Advertising DDA Video DDA Apps DDA USA DDA SEM

On the Cutting Edge

Working in the field of advertising and marketing, I am able to learn about products and services often before they hit the market. It’s very exciting working with clients as the wheels of innovation are in motion. The air is thick with anticipation and I usually hold on tight as the roller coaster leading up to the launch of a project - whether it is a promotional video on DVD or online interactive eLearning tool - is filled with high peaks of confidence in the work produced and abrupt twists and turns as the strategy changes course.

In turn, the creative and technical teams at our advertising agency are constantly researching new trends and technologies, and pushing the envelope regarding the quality of their personal and collective work. Our video production department may be practicing with advanced animation techniques and our programmers playing with a new code while our graphic designers and copywriters check out what’s hot in colors, imagery, marketing messages, and lingo.

We certainly don’t stand still at DDA, rather we are always on the cutting edge.

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Entry by: laura


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