www.zeroonezero.com DDA CMT DDA Medical Dynamic Digital Advertising DDA Video DDA Apps DDA USA DDA SEM

Always Cutting-Edge Pioneers

Since I’m always bragging to people about the wonderful services we offer (and it’s not lip service; it’s true), I see a lot of DDA-related marketing materials on a daily basis. Sometimes I create them and sometimes I just distribute them. One item that I have seen a lot of, and may I add do not get tired of, is DDA in 60 Seconds. I am notorious for not knowing the lyrics to any song, (unlike Jess, the lyrical genius) even from bands I love, and it always takes me like 5 seconds to realize what song is playing, but when it comes to DDA in 60 Seconds, I can spot that puppy in a heartbeat. From the first note of the fast-paced sound effects, I know what’s coming next.

It is truly a really fun piece, and I love sending it to people because I know that it will entertain as well as inform. But what makes it really cool is the integration of Augmented Reality. If you have a web cam, you can check it out after you’ve watched the video. This emerging technology blends the real and virtual worlds, and while it’s getting more and more attention, it hasn’t fully entered the mainstream marketing and advertising world as of yet. The fantastic thing about DDA is that we are a full service digital interactive and traditional marketing and advertising design and production house. We do it all in-house and we’ve been innovating and pioneering industries, from website development and search engine marketing (SEM) to video production to even medical marketing and eLearning platform development, since our doors first opened in 1994.

So, it doesn’t take a rocket scientist to figure that not only are we uniquely able to easily provide the latest technology to our clients, we’re usually leading the pack in doing so. The augmented reality component to our commercial is just one example of our cutting-edge approach.

Learn more about the Augmented Reality and the many other interactive marketing and advertising services we offer at DDA Interactive.

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Entry by: toni


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