www.zeroonezero.com DDA CMT DDA Medical Dynamic Digital Advertising DDA Video DDA Apps DDA USA DDA SEM

Website Development and Marketing Strategies for the Huddled Masses

I am beginning to sound like a broken record, and consequently one long cliche, but there’s been a theme lately when it comes to new requests.

“Hi, I am completely unhappy with the company I chose to do my (insert project or quote here) and now I need you to give me an estimate for (insert website development or design, video production, animation, or interactive CD-ROM) in the next five minutes.”

I am not kidding. There have been four of those in the last week alone. What is going on????

Hearing the horror stories of experiences in dealing with other website development companies, video production studios, advertising agencies, and marketing companies is nothing new. Unfortunately, it seems to be getting worse.

I often feel like DDA is like the rescue mission that takes in the injured and hurt.  It’s not always easy getting people to get over the shock or the ill will with dealing with “one of those companies,” but usually after some talking down, and a look at the work we have produced and our strong code of Ethics, they start to feel just a little more secure.

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Entry by: toni


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