Game—its very mention sparks interest. Games are engaging in nature. They amuse participants and feed audiences’ hunger for competition, accomplishment, and reward. When you consider these qualities, it is no wonder games have made their debut in the professional world. Put the power of gamification to work for your organization to spread awareness, encourage participation, influence action, and teach.
DDA Games, a division of Dynamic Digital Advertising, is here to help your business leverage the potential of gamification technology. Whether used to attract and retain customers, gather information, or improve internal participation and operations, the benefits of gamified tactics are real and promising:
Gamification for External Benefit: Businesses and organizations are in a perpetual quest to find ways to encourage audiences to find, share, and interact with their brand. Gamification platforms offer a fresh and engaging means of doing so. To encourage product and service consumption, introduce gamified incentives, such as loyalty rewards programs. Explore the reach gamification in social media can yield with original, addictive, and sharable games that can serve as a billboard for your company, product, and/or service. By introducing reward and competition into traditionally passive means of marketing, audiences are driven to interact, take action, and return wanting more.
Internal Gamification Tactics: If you are like many organizations, you have struggled with internal participation levels when it comes to matters of training, productivity, and policy. Gamification techniques such as company leader boards, achievement badges, inter-office or department challenges, compel employees to prove their value, knowledge, and worth, spurring and boosting participation, while at the same time, injecting an element of fun.
Gamification and Behavior: Struggling to get an audience to take a desired action? Then gamify it and turn the mundane into an engaging experience. Key motivators such as points, levels, challenges, and leader boards give audiences the incentive they need to modify a behavior, from exercising more to eating better to participating in a survey.
Regardless, of age, gender, culture, or demographic, the desire to compete, excel, and achieve is universal. Appeal to these base desires with gamified learning, applications, and websites developed by DDA Games. We’ll help you achieve the gamification design guaranteed to increase your bottom line with an approach that drives participation and rewards action. Contact DDA Games today for more information.
